Timeless fashion, modern tech: how Halsbrook reimagined its ecommerce with Shopify.

Apr 14, 2025 .Ricardo Ceci0 comments
Timeless fashion, modern tech: how Halsbrook reimagined its ecommerce with Shopify.


Halsbrook is a US-based fashion retailer known for its elegant collections and curated shopping experience. As the brand continued to grow, it became clear that their legacy ecommerce platform was no longer a good fit for a modern, fast-paced retail operation.

The Challenge:
Their previous ecommerce setup was slowing them down. Updates were cumbersome, performance lagged, and the marketing team faced constant roadblocks when trying to launch campaigns or optimize the storefront. It was time to switch to a flexible, scalable platform — without compromising their backend operations.

The Solution:
VN Studios led the migration of Halsbrook’s entire storefront to Shopify. We preserved all backend logic and data flows while giving the frontend a clean, high-performance foundation. The new setup empowered non-technical team members to manage campaigns, publish content, and launch seasonal promotions with ease. We also integrated Loop to streamline returns and offer a best-in-class post-purchase experience.

The Outcome:
Today, Halsbrook’s ecommerce is sleek, scalable, and easy to manage. With Shopify, the team can move faster, test new ideas, and deliver a polished shopping experience that reflects the sophistication of their brand.

“Migrating to Shopify was a major step forward for our business. VN Studios helped us do it without disrupting our operations — and the results speak for themselves.”
— Halsey Schroeder, CEO of Halsbrook

 

👉 Looking to modernize your ecommerce without losing control of your operations?
Let’s talk → www.vnstudios.com

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