Tanglefree is a brand trusted by outdoor and waterfowl enthusiasts across the United States. With a strong legacy in quality gear and customer loyalty, their online experience needed to reflect the same level of trust and performance that their products deliver in the field.
The Challenge:
To elevate their ecommerce platform with a more user-friendly interface, improved site speed, and better tools for managing promotions, inventory, and customer service — all without disrupting daily operations.
The Solution:
VN Studios worked closely with the Tanglefree team to implement a new Shopify experience tailored to their audience. The focus was on clear navigation, fast product discovery, and a seamless shopping experience across desktop and mobile.
Post-launch, we helped them optimize key touchpoints in the customer journey — leading to a noticeable uplift in conversion rates within just a few weeks.
The Result:
Tanglefree now runs on a robust and flexible Shopify store, with a site that’s easy to manage and built to scale. With ongoing support from VN Studios, the brand is better positioned to serve its loyal customers and grow its digital presence — while enjoying higher conversion rates thanks to improved UX and performance.
“It was a pleasure working with Pablo and Ignacio at VN Studios. They were easily accessible and their communication was excellent! Once our project was complete, they were still available to help us with any questions we had. We look forward to working with them in the future!”
— Tanglefree Team
👉 Need a Shopify team that improves conversion and stays with you even after launch?
Let’s talk → www.vnstudios.com
